INTRODUCE

Anthony HsuCEO

Anthony Hsu is a President of Interior Practice Group in China. He has extensive experience with branding, interiors and environmental design and has worked with a variety of national and international clients. Anthony creates design aesthetics that move beyond form and function architecture, adding aspects of brand strategy, consumer engagement and the creation of experience-driven environments. Over the 20 years of experience, Anthony has also worked on a number of repositioning and renovation projects which have been successful.

Work Experience

  • 2018 to Present A+Design Associates CEO
  • 1998 ~ 2018 CRTKL Vice President

Education/Licenses and Certifications

  • Art Center College of Design, Bachelor, Graphic and Packaging Design
  • Art Center Europe, La Tour-de-Peilz, Switzerland, Exchange Program

INTRODUCE

Anthony HsuCEO

Anthony Hsu is a President of Interior Practice Group in China. He has extensive experience with branding, interiors and environmental design and has worked with a variety of national and international clients. Anthony creates design aesthetics that move beyond form and function architecture, adding aspects of brand strategy, consumer engagement and the creation of experience-driven environments. Over the 20 years of experience, Anthony has also worked on a number of repositioning and renovation projects which have been successful.

Work Experience

  • 2018 to Present A+Design Associates CEO
  • 1998 ~ 2018 CRTKL Vice President

Education/Licenses and Certifications

  • Art Center College of Design, Bachelor, Graphic and Packaging Design
  • Art Center Europe, La Tour-de-Peilz, Switzerland, Exchange Program

Select Experience

  • MixC at City Crossing Phase I, 499,500-SM mixeduse development, includes retail, entertainment, officer tower, hotel, and residential, signage and wayfinding, Shenzhen,China
  • Shenyang MixC, 250,000-SM mixed-use development, interior design, Shenyang,China
  • Nanning MixC, 270,000-SM mixed-use development, interior design, Nanning,China
  • Ningbo MixC Competition winner, Interior design, Ningbo, China
  • Beijing No. 3 Airport MixC Competition winner, interior design, Beijing, China
  • Xiamen MixC, interior design, Xiamen, China
  • Chengdu MixC Phase I & II, interior design, Chengdu, China
  • Shanghai Xuhui Riverfront Competition winner, Shanghai, China
  • Kunming Luosiwan Joy City Competition winner, façade renovation/circling refinement, interior design, Kunming, China
  • Nantong Zhongnan Shopping Center, circling refinement and interior design, Nantong, China
  • Shanghai Shuion The Hub, interior design, Shanghai, China
  • Shanghai Shuion Hubindao Shopping Center, interior design, Shanghai, China
  • Guiyang K11 Mall, interior design, Guiyang, China
  • Hainan K11 Mall, interior design, Hainan, China
  • Hong Kong New World K11 Tower, Hong Kong, China
  • Foshan New World Center, interior design, Foshan, China
  • Beijing Sanlitun Yi Zhang Shopping Mall, architecture façade renovation, signage and interiors, Beijing, China
  • Tianjin Parkson Department Store, architecture façade renovation, signage and interiors, Tianjin, China
  • Jiangsu Jiuzhou New World Project, signage and interiors, Changzhou, China
  • Guangzhou Foshan, Poly Shunde, interiors, Guangzhou, China
  • Xi’An CP Lotus Shopping Mall, signage and interiors, Zhenjiang, China
  • Dongguan Vanke Songshan Lake, signage and wayfinding design, Guangdong Province, China
  • Qingdao Green Town Retail Street, signage and wayfinding design, Qingdao, China • Kaisa City Plaza, signage and interiors for office, apartment and retail, Shenzhen, China
  • Zhenjiang Suning Plaza, signage and interiors, Zhenjiang, China
  • Shanghai Shuion Taipinqiao, interiors, Shanghai, China
  • Shanghai Shuion Hongqiao Airport Lot 6, interiors, Shanghai, China
  • Beijing Window of China, signage and interiors, Beijing, China
  • Dalian Software Park Site Signage, Dalian, China
  • Beijing Ximao Capitaland Shopping Mall, signage and interiors, Beijing, China
  • Changchun Shenshi Grand City Mall, signage and interiors, Chengdu, China
  • Chengdu Catic Mall, mixed use project, signage and interiors, Chengdu, China
  • Wanda Dalian Office, interiors, Dalain, China
  • Shanxi Taiyuan TianMei Tiandi Mall, signage and interiors, Suzhou, China
  • Suzhou Xinhua Phoenix Book Mall, branding, signage and interiors, Suzhou, China
  • Tianjin Binhai Frendship Outlet Mall, signage and interiors, Tianjin, China
  • COFCO Beijing HouShaYu, wayfinding and sigange, Beijing, China
  • COFCO Tianjin World Trade Center (Joy City), signage and environmental graphics, interiors, Tianjin, China
  • Shanghai 204 Block, mixed use retail on the South of the Bund, Shanghai, China
  • Hangzhou Prime Xintiandi, signage, environmental graphics and interiors, Hangzhou, China
  • HK New World Centre K11 Art Mall, Changchun, China
  • Kunming South Asia #1 Mall, 90,000-SM retail mall, Kunming, China
  • Kunming Rainbow Yunnan First City, 5-million-SF urban mixed-use development including 2 office towers, 3 residential towers, a 320-key hotel and 1-million-SF shopping center, Kumming, China
  • Chengdu Pearl River New Town, 4.5M-SF development including 1.4M-SF retail mall and 5 towers including a 50-story office tower, service apartments, soho and hotel towers, Chengdu, China
  • Suning Wuxi Mixed use Competition, 2.3-hectare mixed-use development includes retail, office, hotel, and recreation functions, Wuxi, China
  • Qingdao Beer City Competition, mixed-use project, branding, Qingdao, China
  • Aqua Verde Ortigas Residential Community, branding, identity and signage, Philippine
  • ACL – Beijing Capital Airport Logistics, branding, signage and environmental
  • Taigu New City Shopping Mall, signage, interior design concepts, Shenzhen, China
  • King Glory Plaza, renovation of existing mall interiors, including signage and wayfinding, and environmental graphic design, Shenzhen, China
  • City Crossing-identity, mixed-use development, signage, environmental graphic design, interior design, Shenzhen, China
  • Ramsay Master plan, branding and identity, Canada
  • Mega Financial Holding Company, new brand/ identity system for all 6 sub companies, Taipei, Taiwan
  • Cosmos Bank, interior design, branding and identity, Taipei, Taiwan
  • Wenyu River, master planned community, signage, environmental graphic design, Beijing, China
  • Purple Bamboo Puijian Forest Peninsula, high-end residential community, branding, Shanghai, China
  • Chiao Tung Bank, major financial services institution, interior design, branding, Taipei, Taiwan • Bank Spot, a sub-brand of Shinsei Bank, branding and identity, interior design, Tokyo, Japan
  • Shinsei Bank, branding and identity, interior design, Tokyo, Japan
  • California Sunshine Mall, 55,000-SM Southern California-themed retail mall, environmental graphic design, Hanzhou, China
  • The Grande Canal Shoppes at the Venetian Hotel Macau, 88,257-SM retail and restaurant arcade within casino resort, environmental graphic design, Macau, China
  • Zha Bei Promenade, multi-use center, environmental graphic design and public space design, Shanghai, China
  • Glendale Galleria, conceptual design, Glendale, CA
  • Kunshan Residential Master Plan, residential community and town center, master plan, architectural design, environmental graphic design, Kunshan, China
  • Grand Indonesia, graphics for 250,000-SM, historic hotel, office, retail, residential complex, Jakarta, Indonesia
  • Dream Mall, 687,482-SM mixed-use development, includes retail mall and entertainment center, environmental graphic design, signage and wayfinding, Kaohsiung, Taiwan
  • Beijing Sports and Exhibition Center Master Plan for 2008 Olympics, 290.4-HA site of the 2008 Olympics, award-winning master plan, branding and identity, Beijing, China
  • Mixc at City Crossing Phase I, 499,500-SM mixeduse development, includes retail, entertainment, officer tower, hotel, and residential, signage and wayfinding, Shenzhen,China
  • Garden Walk Makuhari, retail center, environmental graphic design, wayfinding, Makuhari, Japan
  • Tokyo City Dome LaQua, environmental graphic design, signage and wayfinding, Tokyo, Japan
  • Penny’s Bay Disney Hong Kong, theme park resort, signage and wayfinding, Hong Kong, China
  • City of Arcadia, environmental graphic design, Arcadia, CA
  • Folsom Retail Center, logo and signage design, Folsom, CA
  • South Bay Galleria, 92,903-SM retail shopping center, branding and interior renovation, South Bay, CA
  • Dalian Peace Plaza, 184,000-SM retail and entertainment center, interior and thematic design, Dalian, China
  • Orcutt Marketplace, logo and signage design, Orcutt, CA
  • AIA/Los Angeles Awards Gala, event signage design, Los Angeles, CA
  • Dessert Passage at Aladdin, 42,921-SM entertainment and retail destination on the Las Vegas strip, concept generation, themeing, art direction, and environmental graphic design and architecture, Las Vegas, NV
  • Guangzhou Pearl Riverside, water plan and urban design, Guangzhou, China
  • Treasure Island, concept package, Taichung, Taiwan
  • Reading Entertainment, environmental graphics for entertainment center, multiple locations, Australia
  • Westfield San Francisco Centre, wayfinding, signage and environmental graphics, San Francisco, CA
  • Neonopolis at Fremont St. Experience, environmental graphic design, signage, Las Vegas, NV • Walt Whitman Mall, retail graphics, Long Island, NY
  • PLC/Edwards Entertainment Center, Houston, TX
  • Tai Fung Town Center, 92,903-SM retail center, Chung Li, Taiwan
  • Sui Sai Wan, retail logo design, Hong Kong, China
  • Kodak Showcase Concept Packagegraphic design, Beijing, China
  • Peacock City Residential Community, branding, signage, architecture, Beijing, China
  • Links Club House, signage and wayfinding, architecture, Shanghai Pudong, China
  • Diet Coke, identity system for promotional vehicles, San Francisco, CA
  • BaxGlobal, identity system for collateral application, San Francisco, CA
  • Motel 6, identity system and all collateral design, San Francisco, CA
  • Global Village, label design for modem bundle with Max OS 8 System, San Francisco, CA
  • General Mills, packaging concepts for a new organic cereal, San Francisco, CA
  • The Learning Company, packaging concepts for Oregon Trail Edu. CD-Rom, San Francisco, CA
  • Taylor Made, packaging for the introduction of a new golf ball including product name and retail P.O.P., Pasadena, CA
  • Beverly Hills Police Station, identity system with collateral applications, Beverly Hills, CA
  • The Hub, Gold, Design/Development, New Developments, ICSC China Shopping Centre & Retailer Awards, International Council of Shopping Centers (ICSC), 2016
  • Gold Award, Best Mixed-Use Development, MIPIM Asia Pacific, 2015
  • Short Listed, Best Shopping Centre, MIPIM, 2016
  • Highly Commended, International Shopping Centre, RLI, 2016
  • Gold Award, Interior Design, Real Estate Design China Awards, 2016
  • Dream Mall, Gold Nugget Awards, Grand Award, Best International Commercial/Retail Project, 2008
  • Dream Mall, Taiwan, Logo Design, Pasadena Graphic Design Award, 2008
  • City of Arcadia, CA, Logo Design, Corporate Identity Magazine, 2007
  • Creekside Plaza, CA, Logo Design, Graphics Magazine, 2006
  • Shinsei Bank, Japan, Distinction, Re Brand 100 Award, 2005
  • Kunshan Residential Master Plan, China, Award of Merit for Best on-the-Boards Site Plan, Gold Nugget Awards, 2005
  • Shinsei Bank, Japan, Store and Service Brand 500 by Nikkei Research, #2 on the Rank of all Japan Brands, 2004